Privacy policy

 

Violeta Goods ("we", "us", "our") is committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) ("Privacy Act") and the Australian Privacy Principles ("APPs").
This Privacy Policy explains how we collect, hold, use, and disclose your personal
information when you visit our Website at www.violetagoods.com.au or purchase products
from us.

By using our Website or providing us with your personal information, you consent to our collection and use of that information as described in this Privacy Policy.

1. Who We Are
Violeta Goods is an Australian business selling premium leather travel accessories online.
We operate this Website on the Shopify platform.
For privacy-related enquiries, contact us at: info@violetagoods.com.au


2. What Personal Information We Collect
We may collect the following categories of personal information:
2.1 Information You Provide Directly
Name and contact details (email address, phone number, postal address);
Payment information (processed securely by third-party payment providers —
we do not store card details);
Order details, product preferences, and purchase history;
Communications you send us (including customer service enquiries); and
Marketing preferences and newsletter sign-up details.
2.2 Information Collected Automatically
When you visit our Website, we may automatically collect:
IP address and approximate geographic location;
Browser type and device information;
Pages visited, time spent on pages, and click-through behaviour;
Referring URL and search terms; and
 Cookie identifiers and session data (see Section 7 – Cookies).
2.3 Information from Third Parties
We may receive personal information from third-party sources such as:
Payment processors (e.g., Shopify Payments, Stripe) confirming transaction
details;
Shipping carriers confirming delivery status; and
Social media platforms where you interact with our content.


3. How We Use Your Personal Information
We collect and use your personal information for the following purposes:
Processing and fulfilling your orders;
Managing your account and providing customer service;
Sending transactional communications (order confirmations, shipping updates,
receipts);
Sending marketing communications where you have consented or as otherwise
permitted under the Spam Act 2003 (Cth);
Improving our Website, products, and services through analytics;
Complying with legal obligations;
Preventing fraud and maintaining the security of our systems; and
Responding to your enquiries and feedback.
We will not use your personal information for any purpose other than those described
above without your consent, unless required or authorised by law.


4. Legal Basis for Processing
We rely on the following lawful bases to collect and use your personal information:
Contractual necessity — to process and fulfil orders you place with us;
Consent — for marketing communications and non-essential cookies;
Legitimate interests — to improve our Website and protect against fraud; and
Legal obligation — to comply with applicable laws and regulations.


5. Disclosure of Your Personal Information
We may share your personal information with the following categories of third parties:
5.1 Service Providers
Shopify Inc. (e-commerce platform and hosting);
Payment processors (e.g., Shopify Payments, Stripe, PayPal);
Shipping and logistics carriers for order fulfilment;
Email marketing platforms for sending communications; and
Analytics providers (e.g., Google Analytics).


5.2 Legal & Regulatory
We may disclose your personal information where required by law, court order, or
regulatory authority, or where we believe disclosure is necessary to protect the safety,
rights, or property of any person.


5.3 Business Transfers
In the event of a merger, acquisition, or sale of all or part of our business, your personal
information may be transferred to the successor entity, subject to the same privacy
protections.
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.


6. International Transfers of Personal Information
Our service providers, including Shopify Inc. (Canada/United States), may store or process your personal information outside of Australia. Where we transfer personal information to overseas recipients, we take reasonable steps to ensure those recipients handle your information in a manner consistent with the APPs, including through contractual safeguards.
By using our Website, you consent to the transfer of your personal information to overseas countries as described in this Policy.

7. Cookies & Tracking Technologies
7.1 What Are Cookies
Cookies are small text files placed on your device when you visit a website. We use
cookies and similar tracking technologies to operate our Website and improve your
experience.
7.2 Types of Cookies We Use
Essential cookies — required for the Website and checkout to function (e.g.,
shopping cart, session management);
Analytics cookies — to understand how visitors interact with our Website (e.g.,
Google Analytics);
Marketing/targeting cookies — to deliver relevant advertising and track
conversions; and
Preference cookies — to remember your settings such as currency selection.
7.3 Managing Cookies
You may disable cookies through your browser settings; however, doing so may affect the functionality of the Website, including the checkout process. For analytics and marketing cookies, you may also opt out through the relevant third-party provider's opt-out mechanism.


8. Email Marketing
Where you have subscribed to our email list or consented to receive marketing
communications, we may send you newsletters, product updates, and promotional offers. Every marketing email will include an unsubscribe link. You may also opt out at any time by emailing us at info@violetagoods.com.au.
We comply with the Spam Act 2003 (Cth) and will not send commercial electronic
messages without consent.


9. Data Security
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. These measures include:
SSL encryption for data transmitted between your browser and our Website;
Use of PCI-DSS compliant payment processors;
Access controls limiting who within our business can access personal data; and
Regular review of our security practices.
No method of electronic transmission or storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security. In the event of a data breach that is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) in accordance with our obligations under the Notifiable Data Breaches scheme.


10. Retention of Personal Information
We retain your personal information for as long as necessary to fulfil the purposes
described in this Policy, or as required by law. Specifically:
Order and transaction records are retained for a minimum of 7 years for tax and
accounting purposes;
Marketing contact information is retained until you unsubscribe or withdraw
consent; and
General enquiry information is retained for up to 3 years.
When personal information is no longer required, we will take reasonable steps to destroy or de-identify it securely.


11. Your Rights
Under the Privacy Act and the APPs, you have the right to:
Access the personal information we hold about you;
Request correction of inaccurate or incomplete personal information;
Withdraw consent to receive marketing communications at any time;
Request deletion of your personal information (subject to legal retention
obligations); and
Lodge a complaint with us or the OAIC if you believe we have breached the
APPs.
To exercise any of these rights, please contact us at info@violetagoods.com.au. We will
respond to your request within a reasonable timeframe, and in any event within 30 days.


12. Children's Privacy
Our Website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us and we will take steps to delete it.


13. Third-Party Websites & Social Media
Our Website may contain links to third-party websites and social media platforms
(including Instagram and TikTok). This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party sites you visit.


14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on the
Website with an updated effective date. Your continued use of the Website after any
changes constitutes your acceptance of the revised Policy. We encourage you to review this Policy periodically.


15. Complaints
If you have a complaint about how we have handled your personal information, please
contact us in the first instance at info@violetagoods.com.au. We will acknowledge your
complaint within 5 business days and aim to resolve it within 30 days.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
Website: www.oaic.gov.au
Phone: 1300 363 992
Post: GPO Box 5218, Sydney NSW 2001


16. Contact Us
For all privacy-related enquiries or to exercise your rights, please contact:

Violeta Goods
Email: info@violetagoods.com.au
Website: www.violetagoods.com.au

Last updated: 3 July 2026